> For the complete documentation index, see [llms.txt](https://docs.toomuchmedia.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.toomuchmedia.com/nats-admin/mass-mailing/further-reading/mailing-expired-members.md).

# Mailing Expired Members

*Article Topic:* [*Members*](/getting-started/common-topics/members.md)*,* [*Emails*](/getting-started/common-topics/emails.md)*,* [*Tours*](/getting-started/common-topics/tours.md)

Expired Members are a natural part of any business. However, how you choose to react to these members can have a significant impact on your business, as you may be leaving sales on the table. 

## Setting up a Mailer for Expired Members

A Member can become Expired for multiple reasons; they cancel their subscription, an affiliate expires them, their credit card has been declined, etc. NATS provides a tool to contact these members allowing you to potentially regain a customer. 

This can be set up in the [Mass Mailer Admin](/nats-admin/mass-mailing.md). To set up a Mailer to Expired Members:

1. Navigate to the **Mailing Management** section of the [Mass Mailing Admin ](/nats-admin/mass-mailing.md)and select "Add New Mailing"

<figure><img src="/files/YXw0zZxkdgSfen3dSybD" alt=""><figcaption></figcaption></figure>

2. Set the **Subject** for the email and the Mail Target. In this case, the target will be **Members.**

<figure><img src="/files/YkTvsoWPtqZVflxHLGy0" alt=""><figcaption></figcaption></figure>

3. For the purposes of setting up, set the **Send On** option to "Never" and click "Add".
   * &#x20;**Note:** It is best to leave this option to Never since it can be changed later on the Details page of the newly created Mailer.&#x20;

<figure><img src="/files/gfubS5E4nCFjPHFS5pZn" alt=""><figcaption></figcaption></figure>

4. Click "Edit Message Body" and create your email using either HTML or Text.&#x20;

<figure><img src="/files/P5a6yeuA352fsoGnoXPv" alt=""><figcaption></figcaption></figure>

5. Once completed, click "Save".

<figure><img src="/files/Acvl7pcMa3h1vQ2m2vEN" alt=""><figcaption></figcaption></figure>

6. Select whether you want the email to be sent out once per member account and once per email address:
   * Send Once - If set to Yes, NATS will send the email once per Member account, so if a member has multiple accounts under one email address, they will receive multiple copies of the same email. If set to No, NATS sends the email multiple times per Member account.&#x20;
   * Email Once - If set to Yes, NATS will send the email once per Member address, so if a member has multiple accounts under one email address, they will receive one email. If set to No, NATS will send the email multiple times per Member address.&#x20;

<figure><img src="/files/RablXcIjyzJkiaGzYlrJ" alt=""><figcaption></figcaption></figure>

7. Next, navigate to the "Rules" tab and click the "Add New" button.
   * **Note:** Like many functions in NATS, the email will not be sent without first setting up its Rules. You can learn more about them in our [Rules](/using-nats/nats-admin-features/rules.md#emails) article.

<figure><img src="/files/LjFGt7hpIT2R3hj5du47" alt=""><figcaption></figcaption></figure>

8. Set which Sites, Tours, Join Options, Programs, and/or Billers you want the email to apply to, or leave the fields blank to apply to ALL. Next, set **Status** to "Expired" to target expired members.&#x20;

<figure><img src="/files/Z6BJg9Zlr6gG6OHsx0sn" alt=""><figcaption></figcaption></figure>

9. Here, you can determine how long a member has been inactive to receive the email. Set the **Time Since Last Action** option to the appropriate amount of time.&#x20;
   * **Note:** The time a member has been expired for can be easily adjusted using this setting. For example, if you would like to send out an email after a member has been expired for a single day, simply change **More Than** to **Exactly** and insert **1**. &#x20;

<figure><img src="/files/JxsKWBQb3r6r2760mdqy" alt=""><figcaption></figcaption></figure>

10. Adjust the **Trial** option to "Full" to only include members who have previously paid for a subscription, then click "Add Rule".

<figure><img src="/files/Vi1QUMy1FB8WqnO3L1gd" alt=""><figcaption></figcaption></figure>

11. Lastly, navigate back to the **Details Tab** and click the "Update" button to set when the email should be sent.&#x20;

<figure><img src="/files/CDmYjq7Zqr5qTqrcB82Y" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/5l6A6dwvCK5wkH5ABUPh" alt=""><figcaption></figcaption></figure>

Now, any member who has been expired for more than a month will be sent the email you created.

## Using Signup Plus to Reactivate a Member

If instead, you choose to have returning members reactivate their subscription, you can use [Signup Plus](/using-nats/one-click-systems/signup-plus.md) to allow the member to use the same email address, username, and password as before.&#x20;

To learn more about using Signup Plus, see our [Signup Plus](/using-nats/one-click-systems/signup-plus.md) article.

## Related Articles

{% content-ref url="/pages/CciyC71V7DhXT2fGHvXp" %}
[Welcome Back Offers](/nats-admin/mass-mailing/further-reading/welcome-back-offers.md)
{% endcontent-ref %}