Special Pricing Options

Article Topics: Programs

Many Site Owners choose to offer a special pricing option (or price point) for certain members joining their site(s), as part of their site's promotions. For example, you may want to create a special join option only for members coming from type-in traffic and in-house affiliate accounts.

This can be done in NATS by creating a new program in the Programs Admin and setting Rules to trigger your special pricing option in the Sites Admin.

Programs Admin

To begin offering your special pricing option to certain surfers, you must first create a program to track members who sign up through that option.

Navigate to the Programs Admin and click the Program you want the special pricing option to apply to, or create a new program by clicking the "Create New Program" button at the top of the page. Because we are creating a Special Pricing Option for select affiliates, you'll want to ensure the program is set to "Manual Enrollment."

For more information on creating a new program in NATS, view "How to Add and Remove Programs".

Once your special pricing program has been created, click the "Affiliates" tab at the top of the page. All affiliates will be disabled for this program by default. Use the checkboxes beside each affiliate to add the affiliate accounts you want to offer this special program.

Payout Changes

If you decide to offer your special pricing program as a Pay-Per-Sale (PPS) program, you should ensure that your special program does not use your default Payouts (especially if your special join option costs less than your standard join options). You can do this by navigating to the "Payouts" tab of the Program and clicking the "Add New" button under the Payout Changes section.

You will then be able to set up the conditions you want your payout change to be activated for. Choose the affiliates, site(s), tour(s), biller(s), join option(s), and countries you plan on offering this special program to.

For more information on adding payout changes in NATS, see "How to Add a Payout Change."

If you are running a PPS (pay-per-sale) program, you will want to alter the fields that begin with a dollar sign ($) here -- especially $join.

Now that you have finished setting up your special affiliate program, you can begin setting up your special pricing join option through the Sites Admin.

Site Admin

To continue setting up your Special Pricing Option for certain surfers, you must first create that price point, which can be done through the Sites Admin. Navigate to the Sites Admin and select the tour you want to offer special pricing for. Once on the overview, click the "Join Options" tab.

On the next page, select the "Add Site Option" to create your special join option. Fill in the membership costs, join form text, and your required biller codes here. Add your new join option once you have filled out the required fields on this page.

For more information on adding new join options in NATS, please see "How to Create a new Join Option."

You can also choose to offer a No Cost Registration join option as a special pricing option for your members. To do so, please see "No Cost Registration."

Your new join option will now be created with the special pricing that you set for it.

Setting Rules

Once you have created your new special pricing join option, you must set up Rules so only members referred through the affiliates that you specify will be able to sign up with that join option.

Navigate to the "Rules" tab of the newly created Join Option and select "Add New" to create a new Rule.

If you want to offer this special join option only for affiliates who are enrolled in the special program you created earlier, you must set two rules -- a SHOW rule and a HIDE rule.

First, create a SHOW rule to display this join option to everyone. This is necessary in order to enable your new join option to be used by members.

Once you have done that, you can begin creating HIDE rules to restrict this new join option to surfers referred through your newly created special program. Insert a separate HIDE rule for every program you have set up in NATS, EXCEPT for the special program that you just created.

For more information on setting rules in NATS, please see "Rules."

This will cause NATS to only show the special pricing join option you created to members referred by affiliates enrolled in your special pricing. Any member referred by one of the affiliates you enrolled in your new program will now be able to view, and sign up through your special pricing join option.